Terrapin
A running app that motivates beginner runners to build good habits.
Project Overview
Challenges
Running can be a daunting task to start as a beginner, but it is a rewarding hobby that makes the body and the mind more healthy. Like any good habit, it can be hard to maintain motivation at the beginning stages of incorporating in into your routine.
Solution
Terrapin is an app that is both fun and functional for beginner runners who wish to start on this hobby. I created an app prototype and a landing page to promote the app.
Skills
Figma, Adobe Illustrator
Role
Illustrator, User Interface Designer
Timeline
Four Weeks
The Design Process
Step One - The Brand
The concept behind the brand comes from the classic story of The Tortoise and the Hare. Designed to give motivation for running, Terrapin is an app that relates to the beginner, the person who might have to start out slow to build up strength and endurance over time, just like the Tortoise when he won the race against the Hare through consistent hard work.
Step Two - The Wireframes
I developed a set of wireframes and received feedback on areas to improve, then started working on creating the finished prototypes, focusing on incorporating a clearer navigation for an improved user experience.
Sprint Three - The Comps
Bright colors, dynamic illustrations, and custom icons all aid in the goal of providing moments of fun to users to keep their motivation up. The app also works to keep data on user’s runs and summarizes the information in data visualization.
The Landing Page
Design
I designed a landing page to go with the app design to advertise Terrapin to new users.
The Summary
Solving The Problem
Terrapin is a running app designed for beginner runners, to help them build motivation in starting their running journeys. The app has features to track runs and gamified elements to keep users motivated.
Lessons Learned
I learned a lot about illustration and how to apply color to guide the hierarchy of an app in this design.